Privacy Policy

Last updated: October 6, 2026

PureWater Guide (“PureWater Guide,” “we,” “us,” or “our”) provides educational information about residential water-treatment options and facilitates requests for information from homeowners.

Lead-generation disclosure: When you submit a request, we may share the information you provide with participating water-treatment companies or service providers so they can respond to your request. We may receive compensation when a request is referred.

1. Information we collect

Depending on how you use the site, we may collect information such as your name, email address, phone number, ZIP code, homeowner status, water-treatment interests, preferred language, and information about your request. We may also receive technical information such as IP address, browser type, device information, referring URL, and campaign parameters such as UTM values or advertising click identifiers.

2. How we use information

To process and respond to requests for information.
To connect homeowners with relevant water-treatment providers or service partners.
To communicate with you by phone, email, or text about your request, where permitted and consistent with your consent.
To operate, maintain, secure, and improve the website.
To measure advertising and campaign performance and prevent fraud or abuse.

3. How information may be shared

We may share submitted information with service providers that help us operate the website, analytics or advertising providers, and participating water-treatment companies or other providers involved in responding to your request. We do not make a promise that a particular provider will contact you or that a particular product, price, service area, or outcome will be available.

4. Cookies and tracking

We may use cookies, pixels, analytics tools, and advertising technologies to understand site usage, measure campaigns, and improve our services. Advertising platforms may receive information about visits or conversions in accordance with their own policies.

5. Communications and consent

By submitting a form and checking the applicable consent box, you request information and consent to communications from PureWater Guide and/or participating water-treatment providers regarding that request. Consent is not a condition of purchasing goods or services. Message and data rates may apply, and message frequency may vary. You may opt out of marketing communications at any time using the instructions provided in the communication.

6. Data retention and security

We retain information for as long as reasonably necessary for the purposes described in this policy, including responding to requests, maintaining business records, resolving disputes, and meeting legal obligations. We use reasonable administrative, technical, and organizational measures to protect information, but no internet transmission or storage system can be guaranteed to be completely secure.

7. Your privacy choices

Depending on where you live, you may have rights regarding access to, correction of, deletion of, or restrictions on the use of your personal information. You may also have rights concerning certain data-sharing or targeted-advertising practices. To make a request, contact us using the information on our Contact page.

8. Children

This website is intended for adults. We do not knowingly collect personal information from children under 13.

9. Third-party websites

Our website may link to third-party websites or services. We are not responsible for their privacy practices, content, or security. Review their privacy policies before providing information.

10. Changes to this policy

We may update this Privacy Policy from time to time. The updated version will be posted on this page with a revised “Last updated” date.

11. Contact

For privacy questions or requests, please contact us through our Contact page.